The TomTom Coins (TOMS) project is a blockchain and utility token project using the Korean coffee franchise brand TOM N TOMS as an ecosystem. The project has been expanding its reach from offline coffee shops to immersive online experiences.

With the ecosystem built by TOM N TOMS both online and offline, the TOMS token has some utility. First, TOMS tokens can be used in more than 500 offline stores. Users can use TOMS tokens to pay directly in offline stores or place orders through its mobile app MyTOM. Additionally, TOMS tokens in the MyTom mobile app can be used for other services such as staking and token swaps. Additionally, TOMS tokens can be used to purchase artist artwork and NFTs displayed in GalleryTom. TOMS tokens will become the main payment method for purchasing Lands in TOMS Metaverse to open stores and play games to generate income by operating stores in the virtual world.