CashX is a multi-dimensional consumer user management public chain. CashX and its Token CX aim to connect physical stores with customers through blockchain technology, benefitting both parties. For merchants, the benefits include access to a larger customer base and various advertising, publicity, and marketing channels; for customers, the token provides a ubiquitous store of value and loyalty point system across multiple stores that can access All promotions and incentives. The economic system around brick and mortar stores involves many players and is rich in data. As a large-scale, decentralized record-keeping tool, blockchain technology is ideally suited to facilitate the integrity of transactions between customers and businesses and between businesses, which improves efficiency and solves issues such as data security and transaction traceability.