Beautiful Chain is the world's first beautiful ecological chain platform based on blockchain technology. It provides users with effective methods to create content value. Promote the generation and dissemination of high-quality content related to beauty through the platform's innovative incentive mechanism. Meilian will focus on establishing a content information sharing platform mainly for female customers. The platform will not be a traditional information Internet platform but a blockchain-driven value Internet.

Project Introduction

Through the distributed ledger, Midchain records the hash value of each content, so as to determine the contribution value of the creator of the content and each participant to the development of the platform. Then connect the entire content chain, bringing together the upstream and downstream platforms, content producers, content consumers, content disseminator, manufacturers, advertisers, etc. of the content industry. The blockchain realizes a decentralized and automated content incentive scheme. Participants can obtain a fairer content value distribution through the US chain to achieve a win-win situation for multiple parties and form a beautiful ecological chain platform.

MeChain expects to use the incentive mechanism designed by the blockchain to distribute content value more effectively and fairly for creators and all parties involved, and at the same time bring higher-quality female media content and product analysis to content consumers, and promote Production and dissemination of high-quality beauty-related content.

The primary goal of the beauty chain is to form a content information sharing platform that focuses on beauty, and set up an incentive mechanism to promote users to jointly build the world's largest female community. The long-term goal is to surpass the content incentive schemes in the traditional market and set a benchmark for the industry, so that all participants on the content platform, such as content producers, content consumers, content disseminator, and ecological builders, can get incentives and rewards based on their contributions .

Project Features

Application Openness
Based on the innovative and open application platform built by the beauty chain, it attracts all kinds of applications from the upstream and downstream of the beauty industry to join the beauty chain.

USD Incentive
As a common value exchange token on the US Chain, USD will be used to motivate users, application developers, upstream and downstream enterprises of the US Chain, etc.

Focus on female customers
Beauty Chain was born to create a next-generation female content information sharing platform, and is committed to inviting all female market peers to build a world-leading female content information sharing platform.

Application scenario

Content Ecosystem
The participants of the US Chain content platform are mainly composed of three roles: content producers, content disseminator and content consumers. Producers create high-quality content, communicators promote the content they are interested in, and consumers consume the content they like. The three roles can interact and transform each other, and the three together form a platform closed loop to promote the development of the US chain content platform.
USD, as the token in the US chain ecosystem, runs through the entire life cycle of content generation, dissemination and consumption, and maintains the operation of the entire system. Under the guarantee of the smart contract of the US chain, users' contributions to the community are rewarded in the form of US dollars, and the consumption of content is also paid in US dollars.

Core content ecological DAPP——Alpha
Alpha is an official solution of the US chain for the fashion and pan-entertainment content industry. It is a blockchain built on the US chain A DAPP that focuses on the beautiful ecology on the platform. Alpha is just a current code name. It is expected that in November 2018, we will officially launch Alpha products. Alpha's service scope includes content aggregation and distribution, work creation and dissemination, etc., providing users with complete work life cycle support such as content creation, dissemination, and consumption. Alpha uses blockchain technology to make the distribution of benefits among participants in the entire ecosystem more reasonable.